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Flagship boutique

The Flagship in Architectural Digest

Renderings courtesy of Mita Corsini Bland.

Fashion designer Romona Keveza’s new bridal and ready-to-wear flagship feels more like a French couturier’s salon than a penthouse in midtown Manhattan.

Keveza collaborated with A-list interior designer Mary McDonald to create the perfect pied-à-terre at the iconic Rockefeller Plaza. The space has a subtle color scheme of neutrals and grays. Floor-to-ceiling mirrors line the walls, and an ensemble of low-to-the-ground slipper and klismos chairs provide seating for guests.

 Rather than sifting through racks of clothing, customers will select the dresses that spark their interest on an iPad and promptly receive the samples to try on.

Like the grand salons of Paris the Romona Keveza Flagship is open by appointment only.

Renderings courtesy of Mita Corsini Bland.